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Does your online store risk losing business on Black Friday?

The festive season is just around the corner, and it’s time to start gearing up for Black Friday - undoubtedly the year’s biggest day for online shopping. Clearhaus serves over 10,000 online stores across Europe, and our 2018 data shows that transactions on Black Friday were over 360% higher than the 2018 daily average. So customers are in the mood to shop, and if you want to make the most of the day, there’s much to prepare for.

Attractive offers and campaigns aside, there are loads of practical issues to keep in mind when getting ready for Black Friday. You wouldn’t want all of your hard work to go to waste if your online store is successful in attracting shoppers, but is unable to serve them due to a technical glitch. You need to plan well in advance for the increased traffic and volumes, and have a solid plan B ready!

Many e-Commerce businesses think that having extra data and web servers is enough, but often forget about having a backup for the payment system. The consequence of this can be a situation where the customer is ready to check out, enters all personal and card information, clicks “pay now”, but the payment cannot be completed due to a technical issue with the payment service provider or acquirer.

The result is not just loss of revenue for your business, but a frustrated customer, who after having filled his cart full of products, now has to hop over to your competitor to try and source similar deals.

Could Clearhaus be your backup acquirer?

What you want from your acquirer is stability and maximum uptime. While no supplier of e-Commerce solutions - acquirers included - can guarantee 100% uptime, Clearhaus has consistently proven to maintain the highest of industry standards. To ensure this, Clearhaus scales up its capacity, so that the increased traffic - which is experienced during peak periods like Black Friday - can be handled smoothly.

With Clearhaus, you can accept Visa, Mastercard, Apple Pay, Google Pay and MobilePay payments in your online shop. Signing up with us as your primary or back-up acquirer is completely free of cost and will help ensure that your business continues uninterrupted, no matter the volume of traffic. Our pricing is simple, straightforward and transparent - without any overhead costs such as monthly or start-up fees. You only pay a standard price for the transactions that you process.

If you are not yet ready to face the high season with a back-up acquirer, or in general need an acquiring service, let us help you. Apply now at Clearhaus.com or send a message to hello@clearhaus.com and we get you up and running in just 1-3 days.

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